Behavior change of individuals, organizational departments, or communities, may be needed to achieve goals in managing water scarcity or water safety. Also tracking changes in behavior and attitudes to political, social, economic, or environmental changes can assist community leaders and researchers in understanding opportunities and challenges in introducing new policies or processes.

Examples of where behavior change analysis could be key:

: Water Utility's Capacity to Adopt Regulatory or Voluntary Regulations

: Adoption of Water Conservation Practices in a Community

: Coordination of Transboundary Water Resources

: Sanitation Practices

: Hand Washing Practices